Izidingo Zokwenza Imali ku-YouTube
Isithombe esiphelele sezidingo nesinyathelo sokufaka isicelo
Funda isiqondisoUma ucinga ukuthi uzowathola kanjani amahora okubukwa angu-4,000 ku-YouTube, kungenzeka usuyizinyanga ukhuphuka futhi usukhathele yizeluleko ezithi “qhubeka nje.” Leli khasi lenza okuncono: lishintsha inombolo ibe yizibalo, izibalo zibe yisikhala sakho sangempela, kanti isikhala sibe yisu lezinsuku ezingu-90.
Impendulo esheshayo
Amahora okubukwa angu-4,000 alingana nemizuzu engu-240,000 yesikhathi sokubukwa esidlangalaleni, ebalwa ezinsukwini ezingu-365 zokugcina. Inani lokubukwa elidingekayo lixhomekeke enombolweni eyodwa: isikhathi esiphakathi nendawo umbukeli abukela ngaso ngempela. Esiteshini esijwayelekile, lisukela ku-40,000 kuya ku-110,000 wokubukwa. Izibalo nohlelo lokufika lapho kungezansi.
Ifomula eyodwa iqhuba lo mbandela wonke: ukubukwa × isikhathi esimaphakathi sokubuka = isikhathi sokubuka. I-YouTube ibala imizuzu engu-240,000; isivinini ongayiqongelela ngaso sixhomekeke ekutheni ukubuka ngakunye kuthatha isikhathi esingakanani. Okusho ukuthi “ngidinga ukubukwa okungakanani?” ayinayo impendulo eyodwa kubo bonke - inayo yakho impendulo, futhi leli thebula likhombisa ibanga.
| Ubude bevidiyo | Ukugcinwa kwabukeli okungokoqobo | Imizuzu ebukiwe ngokubuka ngakunye | Ukubukwa okudingekayo kumahora angu-4,000 |
|---|---|---|---|
| 5 imiz | 45% | 2.25 imiz | ~107,000 ukubukwa |
| 8 imiz | 40% | 3.2 imiz | ~75,000 ukubukwa |
| 10 imiz | 40% | 4.0 imiz | ~60,000 ukubukwa |
| 15 imiz | 35% | 5.25 imiz | ~46,000 ukubukwa |
| 20 imiz | 30% | 6.0 imiz | ~40,000 ukubukwa |
Amaphesenti okugcinwa abukeli angamabanga ajwayelekile, hhayi izethembiso - izinombolo zakho ze-Studio zithatha isikhundla sazo ngokushesha nje lapho usunazo.
Funda ikholomu yokugcina usuka phezulu uye phansi futhi isu liziloba lona: amavidiyo amade abukwa ngempela anciphisa ukubukwa okudingayo cishe ngesigamu - kusuka ku-~107,000 kuye ku-~40,000. Yingakho isu lobude bevidiyo libaluleke kakhulu kunenani lokulayisha, futhi yingakho uhlelo olungezansi lincike kumavidiyo ambalwa, amade, abukekayo esikhundleni sokukhandleka nsuku zonke.
Imithetho ilula kunamasiko ezinganekwane. Ifasitela ngu- 365 wezinsuku ohambayo: akukho siphelo sesikhathi futhi akukho ukusetha kabusha - amahora amadala ayaphelelwa yisikhathi uma izinsuku ezintsha zifika, futhi amahora amasha athatha indawo yawo.
Okubalwayo
Okungabalwa
Abaningi babadali babheka inombolo engafanele. I-Studio → Analytics → Overview ikhombisa izinsuku ezingu-28 zokugcina ngokuzenzakalelayo - lowo ngumfanekiso nje wesikhashana, hhayi inqubekelaphambili yakho ye-YPP. Shintshela ebangeni ledethi ku- “izinsuku ezingama-365” bese inombolo yesikhathi sokubukwa iba inombolo yakho yangempela yesidingo.
Indlela eqondile
YouTube Studio → Analytics → Overview → ibanga losuku → “izinsuku ezingama-365” - funda ikhadi le-Watch time (hours). Ukuze ubone amabha enqubekelaphambili asemthethweni ezinyathelweni zombili, vula ithebhu ye- ethi Earn : ilandelela isikhundla sakho esiqondile maqondana nezidingo zamahora okubukwa nezababhalisile endaweni eyodwa.
Lena yiqiniso elingaqondwa kahle kakhulu kuyo yonke inhlelo yokuthola imali, ngakho nakhu ngaphandle kokungabaza: ukubukwa ku-feed ye-Shorts kunikela lutho emahoreni akho angu-4,000. I-Short enokubukwa okuyisigidi ku-feed ayiyisusi ibha yamahora okubukwa nakancane.
I-Shorts ayiwona umsebenzi ongenamsebenzi - yakha ababhalisile ngokushesha futhi iphakela indlela yayo ehlukile yokuthola imali (izinga lokubukwa okuyizigidi ezi-3 ezinsukwini ezingu-90). Kodwa lezi zimali ezimbili azishintshelani. Isu eliqotho emgqeni owodwa: I-Shorts ibiza izinkulungwane zabukeli; okude kugcina amahora. Iziteshi ezithatha i-Shorts njengendawo yokuqala yefeni kanti okude njengebhange zivala isikhala ezinhlangothini zombili.
Indlela ephelele yemali ye-Shorts: Ukwenza Imali nge-YouTube Shorts Kuchaziwe.
Kuyamangalisa kodwa kuyiqiniso: inzuzo yakho esheshayo yamahora okubukwa ngokuvamile akuyona ukulayisha okusha - yimivido oyishicilele kakade. Ikhathalogi yakho endala ithola amahora ngenkathi ulele, isinomlando wokuranka, futhi ukuvuselela isihloko nesithombe esincane sevidiyo esiyaziwe ngokuvamile kudlula ukulayisha okusha ngokwesikhathi sokubukwa. Zonke izinkomba ezithi “layisha okwengeziwe” ziyakweqa lokhu; yinto yokuqala okufanele uyenze esiteshini sakho.
1. Thola abathola kakhulu isikhathi sokubukwa
Studio → Analytics → Content, hlunga ngesikhathi sokubukwa phezu kwezinsuku ezingu-365. Abahlanu abaphezulu bangumsebenzi wakho wohlu - lawa mavidiyo asekubonisile ukuthi abukeli bayahlala.
2. Phinda ubale ukupakishwa kwawo
Lawa mavidiyo ayaranka; ukupakisha okungcono kuwenza aranke futhi aguqule. Dlulisa isithombe esincane ngasinye nge-Isikolo Sokuchofoza Sezithombenyana futhi uhlole isihloko ngokuqhathanisa nezinye nge-Isenzi Sezihloko.
3. Lungisa i-metadata
Izincazelo, omaka, izahluko - dlulisa ividiyo ngayinye nge-Ukuhlaziya i-SEO futhi uvale yonke imiphumela ekhonjiswayo. Imizuzu engamashumi amabili ngevidiyo ngayinye, futhi ividiyo iyaqhubeka nokukhokha unyaka wonke.
Amathuluzi alesi sigaba: Isikolo Sokuchofoza Sezithombenyana · Isenzi Sezihloko · Ukuhlaziya i-SEO.
Izigaba ezine, ngasinye sakha phezu kwesedlule. Iqiniso kuqala: lolu uhlelo, hhayi isethembiso - isigaba sakho, ukugcinwa kwabukeli bakho, nokuvumelana kwakho kubeka isivinini. Okwenziwa uhlelo ukuqinisekisa ukuthi yonke impelasonto ihambisa izinombolo ezimbili kuphela ezibalulekile: ukubukwa nemizuzu ngokubuka.
Izinsuku 1-7
Isisekelo: thola isikhala sakho sangempela
Khipha inombolo yakho yamahora okubukwa ezinsukwini ezingu-365 ku-Studio, qaphela isikhathi sakho esiphakathi nendawo sokubukwa, bese usebenzisa ithebula lezibalo ngenhla ukuguqula “amahora angu-4,000” abe yisikhala sakho sangempela sokubukwa. Bhala zombili izinombolo phansi - yibhodi yakho yamaphuzu ezinsukwini ezingu-90 ezizayo.
Kungani kuyanda: Inhloso engacacile ikhiqiza umzamo ongacacile. Isikhala esiqondile - “ngidinga cishe ukubukwa okungu-31,000 okwengeziwe ngesikhathi sami samanje” - sikutshela ngqo ukuthi umsebenzi mkhulu kangakanani, futhi cishe njalo mncane kunalokho okwakusabisa.
Izinsuku 8-30
Vuselela ikhathalogi endala, shicilela ezihlokweni ezifunwayo
Phinda upakishe abathola kakhulu isikhathi sokubukwa abahlanu abakhona (isigaba esingenhla), bese ushicilela ividiyo eyodwa yemizuzu engu-8-12 ngesonto esihlokweni abantu abasifuna ngempela.
Kungani kuyanda: Ikhathalogi evuselelwe ithola amahora ngokushesha kumavidiyo asenomlando wokuranka, kanti okulayishwe okusha kwakheka phezulu - izinjini ezimbili ziyasebenza esikhundleni sesisodwa.
Amathuluzi: Isenzi Samagama Asemqoka · Imibono Yamavidiyo Adumayo
Izinsuku 31-60
Qinisa lokho idatha yakho eyiqinisekisayo
Thola amafomethi nezihloko ezinesikhathi esingcono kakhulu sokubukwa ku-Studio - bese wenza okwengeziwe kwalokho kanye. Bhala iscript yemizuzwana yokuqala engu-30 yevidiyo ngayinye ngaphambi kokurekhoda.
Kungani kuyanda: Ngosuku lwama-30 usunayo idatha yangempela yokugcinwa kwabukeli, edlula zonke izicubungulo kuleli khasi. Ukuphinda amafomethi aqinisekisiwe kukhulisa imizuzu ngokubuka, futhi umzuzwana owengeziwe ngokubuka ngakunye unciphisa inani eliphelele lokubukwa osadinga lona.
Amathuluzi: Umakhi Wombhalo · Umbhali Wezingono Eziyaluzelayo
Izinsuku 61-90
Layisha ividiyo eyodwa eyinhloko, funda i-Studio njalo ngesonto
Yenza ividiyo eyodwa ende - imizuzu engu-15 kuya ku-20 - esihlokweni sakho esiqinisekisiwe kakhulu, ngokupakisha kwakho okuhle kakhulu. Gcina umphumela wesonto nesonto ulizungeze, bese uchitha imizuzu eyishumi isonto ngalinye ku-Studio ulungisa indlela.
Kungani kuyanda: Ividiyo eyodwa ende eqinile ingagcina amahora amaningi njengezimfishane eziningana - lelo yithebula lezibalo futhi - futhi manje usuyakhile amakhono okugcina abukeli kuyo. Ukuhlola kwesonto nesonto kugcina inyanga yokugcina iqotho.
Zonke izindlela lapha zikhuphula ugongolo olufanayo - imizuzu ngokubuka - okunciphisa inani eliphelele lokubukwa osadinga lona. Isifinyezo ngenhloso; ngayinye iyisiko, hhayi iphrojekthi.
Izindlela eziyisithupha iziteshi ezishisa ngazo ikota yonyaka kulesi sikhawu - kanye nesinyathelo esithatha indawo ngasinye.
| Iphutha | Yenza lokhu esikhundleni salokho |
|---|---|
| Ukukhokha i-Shorts evamile ulindele amahora | Ukubukwa kwe-feed ye-Shorts akwengezi lutho emahoreni okubukwa - sebenzisa i-Shorts ukubiza, okude ukugcina. |
| Ukususa amavidiyo amadala anokubukwa okuncane | Ukususa ividiyo kususa namahora ayo aqongelelwe - vuselela ukupakisha kwayo esikhundleni. |
| Ukulayisha amavidiyo emizuzu emi-3 nsuku zonke | Amavidiyo amafushane adinga ukubukwa okuningi kakhulu emahoreni afanayo - amavidiyo ambalwa, amade, abukekayo anqoba izibalo. |
| Ukuthola isikhathi sokubukwa ezinsizeni ezikhokhelwayo | Isikhathi sokubukwa esiyinkohliso siyatholwa, sisuswe, futhi siyayibeka engcupheni isiteshi - asikaze sisebenze isikhathi eside. |
| Ukubuka amavidiyo akho ngokuphindaphinda | Ukubukwa kwakho okungajwayelekile kuyahlungwa futhi kuyakubeka engcupheni yamafulegi okusebenza okungavumelekile - chitha leso sikhathi ulungisa isithombe esincane. |
| Ukulinda u-4,000 ngaphambi kokuthuthukisa ukupakisha | I-CTR engcono nokugcinwa kwabukeli yilokho okukufikisa ku-4,000 - umsebenzi wokupakisha uyindlela emfushane, hhayi umvuzo. |
Kuncike ngokuphelele esikhathini sakho esiphakathi nendawo sokubukwa: amahora angu-4,000 yimizuzu engu-240,000, ngakho hlukanisa u-240,000 ngemizuzu umbukeli ojwayelekile ayibukayo ngokubuka ngakunye. Ezinsukwini eziningi lisukela cishe ku-40,000 wokubukwa (amavidiyo amade, ukugcinwa okuqinile) kuya ku-110,000 wokubukwa (amavidiyo amafushane). Inombolo yakho eqondile ngu-240,000 ÷ isikhathi sakho esiphakathi nendawo sokubukwa se-Studio.
Cha - ukubukwa ku-feed ye-Shorts akunikeli lutho esidingweni samahora angu-4,000. I-Shorts inendlela yayo ehlukile yokuthola imali esekelwe enanini lokubukwa. I-Short ebukwe endaweni evamile njengosesho ingabalwa, kodwa ukubukwa kwe-feed, okuyiningi elikhulu, akubalwa.
Akukho siphelo sesikhathi. Isidingo ngamahora okubukwa angu-4,000 asesidlangalaleni kunoma yiliphi ifasitela elihambayo lezinsuku ezingu-365 - akukho okusethwa kabusha, futhi akukho sikhathi okufanele usishaye. Amahora amadala kuneziku-365 ayaphelelwa yisikhathi uma izinsuku ezintsha zifika.
Yebo - isikhathi sokubukwa ekusakazweni bukhoma kwasesidlangalaleni sibalwa ngokuphelele emahoreni angu-4,000, kokubili ngesikhathi sokusakaza nasekudlaleni kabusha kwasesidlangalaleni. Ukusakazwa okubekwe ngasese noma okususwe ngemuva kwalokho kulahlekelwa isabelo sako.
Ngokobuchwepheshe ukubukwa kwakho kubhalisa ku-analytics njengokwanoma ubani, kodwa izinhlobo ezingajwayelekile - ukuphindaphinda amavidiyo akho, ukuwashiya edlala ethebhini - ziyahlungwa futhi zingaholela emafulegini okusebenza okungavumelekile. Impendulo eqondile: ayisebenzi, iyayibeka engcupheni isiteshi, futhi isikhathi sisetshenziswa kangcono ekupakisheni.
Yebo, ngezindlela ezimbili: amahora amadala kuneziku-365 ayawa ekubalweni nsuku zonke, futhi amahora avela emavidiyweni owasusayo noma owenza angasese ayasuswa. Isiteshi esiyeka ukushicilela sizobuka inombolo yaso yehla kancane njengoba izinsuku ezindala ziphelelwa yisikhathi.
Ibhokisi lamahora okubukwa seliphawulwe, kodwa lingesinye sezidingo eziningana - uzodinga futhi ababhalisile abangu-1,000 kanye nezidingo ze-akhawunti nenqubomgomo ngaphambi kokufaka isicelo ku-Partner Program. Uhlu lokuhlola oluphelele nesinyathelo sokufaka isicelo kusesiqondisweni sethu sezidingo zokuthola imali.
Isithombe esiphelele sezidingo nesinyathelo sokufaka isicelo
Funda isiqondisoIndlela ehlukile yemali ye-Shorts, kusukela ekuqaleni kuze kube sekugcineni
Funda isiqondisoIzimpawu ezingemuva kokubukwa ngakunye okukubalayo
Funda isiqondisoOmunye umbandela, isinyathelo ngesinyathelo
Funda isiqondisoThola isikhala sakho, vuselela abahlanu bakho abaphezulu, bese upakisha ukulayisha okulandelayo ngokufanele - sonke isinyathelo soHlelo sinethuluzi lamahhala elenza umsebenzi onzima.
Vula amathuluzi amahhala e-YouTube