Benchmarks na kudaden shiga · daga wani kamfani, Okt 2026
YouTube RPM by niche: abin da kowane jigo ke biya na kowane 1,000 views
RPM shine abin da kuke samu ga kowane 1,000 views bayan kason YouTube. Yana canzawa da jigon, ƙasar masu kallo, tsawon bidiyo da kuma lokacin shekara. Teburin yana ba da ƙiyasin masu bincike na ɓangare na uku don jigogi 22 a cikin Oktoba 2026, sannan ya bayyana dalilin da yasa fannin kuɗi ke biya sau goma na fannin wasannin motsa jiki da kuma abin da za ku iya canzawa ba tare da kun canza abin da kuke ƙirƙira ba.
Bayanan dandali an tabbatar da su 22 Oktoba 2026 da YouTube da AdSense Help · Ana sabuntawa lokacin da dokoki suka canza
| Fanni (niche) | Kewayon RPM na dogon bidiyo (USD) | Dalili |
|---|---|---|
| Kuɗin kai da zuba jari | 8–20 USD Babba | Bankuna, dillalai da kamfanonin inshora suna fafatawa don masu saye da niyya |
| Kasuwanci, tallace-tallace da SaaS | 7–15 USD Babba | Masu tallan software suna biyan masu kallo ƙwararru |
| Gidaje da rancen gida (mortgage) | 6–14 USD Babba | Shawarwarin saye masu daraja |
| Koyarwar fasaha da software | 5–12 USD Babba | Masu tallan na'urorin lantarki da software; kasuwanci zuwa kasuwanci |
| Ilimi da darussan kan layi | 4–10 USD Matsakaici | Masu tallan edtech da darussa; dogayen zama |
| Lafiya, walwala da bayanin likitanci | 4–9 USD Matsakaici | Masu tallan magunguna da walwala; manufofi suna taƙaita wasu batutuwa |
| Motoci da tuƙi | 4–9 USD Matsakaici | Kasafin dillalai da masana'antun mota |
| Bayanin shari'a da inshora | 6–15 USD Babba | Daga cikin mafi girman CPC a bincike suna shiga bidiyo ma |
| Tafiye-tafiye | 3–8 USD Matsakaici | Kamfanonin jirgi, otal da dandalin yin booking; na yanayi |
| Gida, DIY da gyaran gida | 4–9 USD Matsakaici | Masu tallan kayan gini da kayan gida; kololuwa a bazara |
| Motsa jiki | 3–8 USD Matsakaici | Kari da tufafi; yarjejeniyar kamfanoni sau da yawa ta fi talla |
| Renon yara | 3–7 USD Matsakaici | Masu tallan shaguna da kula da yara |
| Abinci da girki | 2–6 USD Matsakaici | Kayan abinci da FMCG; yawa mai yawa, tayin da ya yi ƙasa |
| Kyau da kayan ado | 2–6 USD Matsakaici | Yarjejeniyar kamfanoni da affiliate yawanci sun fi talla samun kuɗi |
| Vlogs na rayuwa | 2–5 USD Ƙasa | Masu kallo daban-daban, tallace-tallace na yau da kullum |
| Kimiyya da bayani | 3–7 USD Matsakaici | Dogon lokacin kallo; mai dorewa |
| Laifuka na gaske da ba da labari | 3–6 USD Matsakaici | Mid-roll ads a dogayen kashi |
| Wasanni (Gaming) | 1–4 USD Ƙasa | Matasa masu kallo, tayin da ya yi ƙasa; streams suna ƙirguwa a sa'o'i |
| Nishaɗi, barkwanci da martani | 1–3 USD Ƙasa | Faɗi, matasa, waya |
| Waƙa | 0.5–2 USD Ƙasa | Gajerun zama, da'awar haƙƙi |
| Yara da zane mai motsi na iyali | 0.5–2 USD Ƙasa | Made-for-kids yana taƙaita nau'in talla da bayanai |
| Shorts (kowane fanni) | 0.03–0.15 USD Ƙasa | Tafkin kuɗi da ake rabawa; hanyar subscribers ce, ba ta samun kuɗi ba |
Kiyasin masana'antu na jagora, Oktoba 2026, don dogayen bidiyo masu masu kallo daga ƙasashe daban-daban; masu kallo galibi daga Amurka, UK, Australia ko Kanada suna saman kowane kewaye, galibin Kudancin Asiya ko Afirka kuma a ƙasa. Ana sabunta kowane kwata. Babu wata lamba a nan da ke nuna abin da kowace tasha za ta samu.
Dalilin rarrabuwar
Abubuwa huɗu da ke tantance RPM naku
A jerin yadda suke motsa lambar.
1. Wane ne ke tallata kan batun
Banki da ke samun abokin ciniki yana da darajar dubbai; kamfanin abun ciye-ciye da ke isa ga matashi yana da darajar kuɗi kaɗan. Masu talla suna yin tayi daidai da haka, kuma fannin ne ke yanke shawarar masu tallan da za su zo.
2. Inda masu kallo suke
Bidiyo ɗaya ana biyansa 5–12 USD RPM ga masu kallo na Amurka da 0.3–1.5 USD ga masu kallo na Indiya. Wurin masu kallo a Studio shi ne rahoto na farko da za ka karanta. Duba RPM bisa ƙasa.
3. Tsawon bidiyo da nau'in talla
Sama da mintuna takwas yana ba da damar mid-roll ads, yawanci shi ne babban abu ɗaya. Batutuwan da aka yi musu alama a matsayin marasa dacewa da masu talla suna rasa nau'ikan talla ko talla gaba ɗaya.
4. Lokacin shekara
Kasafin masu talla yana kololuwa a Oktoba–Disamba kuma ya sake farawa a Janairu. Bidiyo ɗaya zai iya nuna RPM sau biyu a Nuwamba fiye da Janairu.
Abin da zaku iya canzawa
Ƙara RPM ba tare da canza abin da kuke ƙirƙira ba
Tunkarar abubuwa a cikin jigon ku, ba sabon jigo ba. Kowane aiki ne, ba alƙawari ba.
- Nemo kusurwa mai biyan kuɗi fiye a cikin batunka. Girki mai arha abinci ne; shirya abinci don burin lafiya lafiya ne. Buɗe akwatin waya nishaɗi ne; "mafi kyawun waya don ƙaramin kasuwanci" kasuwanci ne. Kamara ɗaya, masu talla daban-daban.
- Wuce mintuna takwas idan abun ciki ya cancanta. Mid-roll ads suna aiki ne kawai a dogon bidiyo sama da mintuna takwas. Cika ba komai yana cutar da riƙe masu kallo; tsari da ke tabbatar da mintuna goma ba ya cutarwa.
- Isa ƙasashe masu RPM mai girma da captions, ba fassara ba. Taken bidiyo da captions na Turanci a abun ciki na yaren gida suna ƙara kason Amurka, UK da Australia ba tare da canza tasha ba.
- Ka kiyaye kason Shorts da gaskiya. Kallon Shorts yana jan RPM gaba ɗaya ƙasa; hanyar subscribers ce. Auna RPM na dogon bidiyo shi kaɗai a Studio.
- Buga mafi kyawun bidiyo a Q4. Ajiye mafi ƙarfin ra'ayoyi don Oktoba zuwa Disamba lokacin da masu talla suka fi kashe kuɗi.
- Yi farashin yarjejeniyar kamfanoni da CPM, ba RPM ba. Masu tallafi suna biya bisa kallon da ake tsammani da alƙaluman jama'a; RPM naka yana gaya maka abin da dandalin ke biya, rahoton masu kallonka yana gaya wa masu tallafi abin da suke saye.
Tambayoyin da ake yawan yi
Tambayoyin da masu kirkira suke yi
Menene RPM mai kyau akan YouTube?
RPM shine abin da mahalicci ke karɓa a cikin ra'ayi 1,000 bayan rabon YouTube, a cikin duk kudaden shiga. Ma'auni na ɓangare na uku a cikin Oktoba 2026 sun sanya RPM mai tsayi a kusan 1-3 USD don nishaɗi da wasa, 3-8 USD don tafiya, abinci, dacewa da ilimi, da 5-20 USD don kuɗi, kasuwanci, software, doka da dukiya, manyan masu sauraron Australia da Amurka Shorts a 0.03-0.15 USD ko'ina.
Menene bambanci tsakanin RPM da CPM?
CPM shine abin da masu tallace-tallace ke biya a kowane 1,000 talla; RPM shine abin da kuke karɓa a cikin ra'ayoyin bidiyo 1,000 bayan rabon 45% na YouTube kuma bayan ƙirga ra'ayoyin waɗanda ba su nuna talla kwata-kwata. RPM koyaushe yana ƙasa da CPM kuma shine adadi mai mahimmanci ga mahalicci. YouTube Studio yana nuna duka; Yawancin ciniki ana farashi akan CPM, don haka sanin naku yana taimakawa yin shawarwari.
Wanne alkuki na YouTube ya fi biya?
Kudi na sirri da saka hannun jari, wanda kasuwanci da software ke biye da su, doka da inshora, da gidaje, saboda masu tallace-tallacen da ke bayan waɗancan batutuwa suna sayar da kayayyaki masu daraja ga masu siye da niyya. Ma'auni na ɓangare na uku suna sanya RPM na dogon lokaci a kusan 6-20 USD a cikin Oktoba 2026, sau da yawa nishaɗi ko wasa, kodayake ƙasar masu sauraro tana motsa kowane yanki sama ko ƙasa ta hanyar iri ɗaya.
Me yasa RPM dina ya yi ƙasa da ma'auni?
Yawanci ƙasar masu sauraro: masu kallo a Indiya, Najeriya, Pakistan ko Philippines ana biyansu akan ɗan ƙaramin adadin kuɗin Amurka ko wane iri ne. Sannan tsayin bidiyo (a ƙarƙashin mintuna takwas yana nufin babu tallace-tallace na tsakiya), yanayi (Janairu yana da ƙasa, Q4 babba), batutuwan masu talla da ke iyakance tsarin talla, da babban rabo na ra'ayoyin Shorts a cikin duka. Bincika rahoton labarin ƙasa na masu sauraro kafin canza alkuki.
Shin ƙasar masu sauraro tana da mahimmanci fiye da alkuki?
Sau da yawa eh. Bidiyon kuɗi da ake kallo galibi a Indiya na iya nuna ƙaramin RPM fiye da bidiyon dafa abinci da ake kallo galibi a Amurka, saboda masu talla suna ba da tayin kowace ƙasa kafin su gabatar da kowane batu. Jagororin ƙasa akan wannan rukunin yanar gizon suna ba da kewayon ma'auni na kowane ɗayan ƙasashe 28; hada da niche multiplier a nan tare da kewayon ƙasar can don kyakkyawan fata.
Ta yaya zan iya ɗaga YouTube RPM na?
Yi bidiyo mai tsayi sama da mintuna takwas don tallace-tallace na tsakiya na iya gudana; kiyaye batutuwan masu talla; rufe kusurwar biyan kuɗi mafi girma a cikin alkuki (dakin kasafin kuɗi abinci ne, shirya abinci don asarar nauyi shine lafiya); gina masu sauraro a cikin ƙasashe masu girma-RPM tare da lakabin Ingilishi da rubutun inda aka ba da izini; kuma buga mafi kyawun bidiyon ku a cikin Q4. Babu ɗayan waɗannan alkawuran adadi; suna canza waɗanne tallace-tallacen da za su iya gudanarwa da kuma wanda ya ba su.
Shin da gaske Shorts RPM yayi ƙanƙanta?
Ee. Ana biyan Shorts daga wurin ajiyar kuɗin shiga da aka raba bayan farashin lasisin kiɗa, kuma ma'auni na ɓangare na uku sun sanya Shorts RPM a kusan 0.03-0.15 USD a cikin ra'ayi 1,000 a cikin Oktoba 2026 a duk faɗin abubuwan more rayuwa. Daga 1 ga Fabrairu 2027 Shorts raba kudaden shiga kuma yana buƙatar ƙwararrun ra'ayoyin Shorts miliyan 10 a cikin kwanaki 90 masu zuwa. Bi da Shorts a matsayin layin da ke gina masu biyan kuɗi da ciyar da dogon tsari, ba a matsayin mai samun kuɗi ba.
Kowane kayan aiki a wannan shafi yana cikin app ɗin YouSEO, an gina shi don masu ƙirƙira na waya.
YouSEO kayan aikin bunƙasa YouTube ne mai amfani da AI wanda ke taimaka wa masu ƙirƙira su tsara, ƙirƙira, inganta, nazarta, da bunƙasa tashar YouTube — duka a manhaja ɗaya. Haɗa tasharka sau ɗaya — app ɗin yana karanta ainihin sa'o'in kallo, engaged Shorts views da subscribers ɗinka.
An gina shi a kan API na hukuma na YouTube — izini da Google ta amince da shi. YouSEO ba zai taɓa iya canzawa, gyarawa, gogewa, ko loda komai a tasharka ba — yana ba da ƙarfi ne kawai ga nazarinka da bayanan fahimta. Za ka iya janye izinin a kowane lokaci, kuma YouSEO ba ya taɓa neman kalmar sirrinka ta YouTube.
Miliyan 1+ na masu ƙirƙira sun amince · kayan aiki 33 na AI · Kyauta don farawa
Ci gaba
Jagorori da kayan aiki masu dangantaka
RPMRPM bisa ƙasa
Ɗayan rabin lissafin.
Fara
JagoraKalkuleta ta Kudi ta YouTube
Kallo × RPM na fanninka da ƙasarka.
Fara
CibiyaJagororin ƙasa
Biya, haraji da fannoni na ƙasashe 28.
Fara
YPPPersyaratan monetisasi
Abin da ake buƙata kafin a fara biyanka.
Fara
JagoraMai Samar da Abun Ciki na Bidiyo
Mayar da wani kusurwa mai biya fiye zuwa rubutun bidiyo.
Fara
JagoraSamu kuɗi kafin talla
Yarjejeniyoyin kamfanoni da affiliate bisa fanni.
Fara